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Monday, March 25 • 4:00pm - 4:50pm
Creating the Culture Kool-Aid Today’s Employees will Drink

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Bars and restaurants are only as good as their ability to connect to the guest and to articulate their ‘brand promise’ through their employees. However, 60% of millennial workers will tell you they either don’t know, understand, or believe their ‘corporate culture brand.’ This panel provides the audience the tools to recognize, course correct and train today's workforce to be their best brand advocate through well defined culture practices.
Moderators
avatar for Jayne Portnoy

Jayne Portnoy

Founder, JP Consulting
Jayne Portnoy is a seasoned marketing executive within the entertainment, hospitality and beverage industries and has driven the development and execution for brands such as The Tampa Bay Buccaneers of the National Football League, Outback Steakhouse, Bonefish Grill, and Roy's Hawaiian... Read More →

Speakers
avatar for Kim Gouch

Kim Gouch

Principal Owner, Ignite Creative Services, LLC
Kim Gouch is an innovative, dynamic and strategic thinker gifted with a sharp mind, a tireless competitive spirit and an innate ability to connect brands and consumers.For more than 30 years she has built and grown brands using innovative business practices coupled with strategic... Read More →
avatar for Anjali Kundra

Anjali Kundra

Co-Founder & VP of Operations, Partender
Anjali has always taken the road less traveled, from couchsurfing through Europe and covering IMG Fashion Weeks in Manhattan and Mumbai, to working as an incognito maid in London and becoming an expert in medical billing (always striving for the unsexy experiences). Due to an obsession... Read More →
avatar for Wendy Nyberg

Wendy Nyberg

VP of Marketing, Trinchero Family Estates
Wendy Nyberg is a competitive strategist, marketing expert, and creative brand builder with thirty years of verifiable success in the wine and spirits industry.  With major accomplishments in her portfolio including playing a key sales & marketing role for Gloria Ferrer Winery... Read More →
avatar for Kendra Shier

Kendra Shier

Vice President of Operations, Jakes Burgers & Beer
Kendra Shier joined Jakes Burgers and Beer in 2017 with more than 27 years of restaurant operations and marketing experience. Shier is a passionate, inspired leader that has a long-standing talent for creating and executing game-changing business strategies to gain competitive advantage... Read More →

Monday March 25, 2019 4:00pm - 4:50pm PDT
Room S227
  Conference Sessions