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Wednesday, March 27 • 12:00pm - 12:50pm
Expand Online Reach with Tourism Board Partnerships

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Looking for a true partner in your outreach and ambition to attract more customers? Look no further than the tourism boards in your area. They have a shared mission to drive more visitors to your destination and have appointed funds to achieve that mission. Learn from Visit Annapolis how they made culinary a central focus of their tourism outreach, raised awareness with tens of thousands of social followers, and how local operations were able to leverage this campaign. We'll discuss how you can do the same with your local convention and visitors bureau or destination marketing organization. Ben will be joined by Andrew Auwerda, President of Philadelphia Distilling, on how he partners with Visit Philly in their efforts to drive more guests.

avatar for Ben Isenberg

Ben Isenberg

Principal, Symmetry Agency
Ben Isenberg’s background in Environmental Science and strong disposition for sustainable conservation practices eventually evolved in to a career in destination marketing. Ben has supported a number of destinations with tourism marketing and promotions, including the US Travel... Read More →
avatar for Andrew Auwerda

Andrew Auwerda

President & Co-Founder, Philadelphia Distilling
From retail to cosmetics, to gin, Andrew Auwerda’s multifaceted career has been focused on one mission – to establish businesses that offer a contemporary alternative in their category. In the decade since Andrew Auwerda co-founded Philadelphia Distilling, the entrepreneur has been at the forefront of the American craft gin revolution in the United States, helping to restore Pennsylvania to its once-prominent place in the national distilling conversation. Auwerda believes in tradition spun in a modern way, an ethos that has driven... Read More →

Wednesday March 27, 2019 12:00pm - 12:50pm PDT
Room S225