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avatar for Marc Tiberia

Marc Tiberia

Infinium Spirits
National Account Manager
Marc has over ten years of experience working in the alcohol and spirits industry. Originally a finance guy coming out of college at John Carroll University in Cleveland Ohio, he was turned on to the beverage industry by a stroke of dumb luck and decided to pursue some of its appealing aspects and he has never looked back since.

He initially started working with the Peroni brand on an experiential tour with Miller Brewing Company. Here he learned the scope of brands and how they should be positioned in the market place. Peroni had a unique approach to gaining market share and here is where he learned some non-conventional techniques to build brands.

Marc has always had an interest in the on-premise channel of the beverage industry and had an eye for marketing tactics and promotions that help catch customers attention. He currently serves as the national on-premise account manager with Infinium Spirits where he works to implement brand programming catered to each bar/restaurants customer base. In his travels he is constantly working to understand what consumers thirst for and how to best deliver their needs.

My Speakers Sessions

Wednesday, March 27
 

10:00am PDT